ENVIRO TREND RESOURCES

Malaysia PRemier 70-Acre GReen Urban Resources Technology Park

Enviro Trend Resources

OUR SPECIALIZATION

leader in green circular economy and supply chain resources

Enviro Trend Resources Sdn Bhd has completed the MoU
signed with World Metal Group Pte Ltd. The Joint Venture Project collaboration aims to impart training, skills, knowledge and transferring cutting-edge technology and innovative solutions to address Malaysia’s electronic waste and environmental concerns.

To combat the weak legislation in the scrap commodity industry, which led to illegal trading and harmful practices that accelerated environmental degradation. In respond, the company is concentrating its focus to improve trade  sustainability and foster an eco-friendly environment by extracting metals from  industrial waste to create an urban circular economy and green supply chain economy.

The WMG-ETR Strategic Alliance For over half a century, World Metal Group (WMG) has stood at the international forefront of Singapore’s environmental and waste management sector, perfecting the “Recovery to Refinery” process that defines modern urban mining.

This 50-year Singaporean legacy is built upon a culture of relentless innovation, allowing us to extract high-value resources from complex waste streams through faster, more efficient, and sustainable methods that meet the highest global standards. By combining WMG’s heritage with ETR’s local vision, this strategic joint venture brings a history of compliance with the Global Environmental Regulatory Basel Convention and International Best Practices to Malaysia, ensuring our operations are as ethically sound as they are technologically advanced.

Pioneering Malaysia’s Circular Economy at Malaysia Leveraging this specialized accreditation, ETR is transforming the 70-acre Pasir Gudang facility into a regional hub for the circular economy, capable of producing Certified Sustainable 999.9 Fine Gold Bullion, a gold standard recognized by Green Label Singapore. Our commitment to Malaysia is driven by an industry-leading 99% recovery rate, utilizing half a century of refined technology to ensure that 99% of processed e-waste is returned to the supply chain as high-value raw material. With only a strictly managed 1% inert residue remaining, we operate under rigorous licenses from Singapore’s National Environmental Agency (NEA) and Malaysia’s Department of Environment (DOE), positioning ETR not just as a waste manager, but as the premier architect of a zero-waste industrial future.
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boosting livelihood and employment in malaysia

Total Employment
0
Total Investments
RM 0 m
Total Landslide
0 m²

Phase 1

Importing Urban Resources

Phase 2

Recycling, Recovery, Refinery

Phase 3

Green Urban Resources Technology Park

Phase 4

2,500+ Employed

opportunities for global resources expansion

E-Waste Management Market

Compound annual growth rate 16.24% during 2025 - 2032

market capitalization

ETR targeted market capitalization gross revenue contribution at USD 1.63 Billion.

PROJECTED YoY CONTRIBUTIONS:

2027
0 %
2028
0 %
2030
0 %
2032
0 %

to explore what really needs to change

The Situation

While Malaysia has introduced stricter policies (e.g. Transboundary movement of Waste regulations, and Basel convention compliance), Enforcement remains inconsistent, and illegal imports continue.

The Solution
Implement Strict Basel Convention: Malaysia should reject any non-compliant shipments and return them to origin countries.
Sign MOUs with Exporting Countries: Create formal agreements with countries like the UK, US, and Australia for better tracking of e-waste origin.
The Situation

Malaysia has become a major destination for international electronic waste (e-waste), particularly since China’s 2018 ban on foreign waste imports (the National Sword policy). As a result, global e-waste exporters redirected shipments to Southeast Asian.

The Solution
Implement Strict Licensing Criteria: Only issue licenses to facilities that meet international environmental and safety SOLUTIONS standards.
Use Digital Tracking (GPS, Blockchain): Monitor the movement and processing of imported waste from port to processing plant
The Situation

Improper handling of e-waste has caused serious air, water, and soil contamination, particularly in areas like Selangor, Penang, and Johor, affecting both communities and ecosystems.

The Solution
Conduct Surprise Audits: DOE and local councils should increase unannounced checks on recycling plants.
Stricter Punishment: Companies or agents caught in illegal activities should be banned for life and possible jail term for serious offenders.